Arvani Media's Team
Nicholas Volz
CSO
Firefighter & EMT
Anthony Volz
Owner & CEO
Bryant University
Entrepreneurship Major
Arvani Media's Mission
Grow Your Business
At Arvani Media, our mission is to empower small businesses with the tools they need to succeed in today's competitive market. We believe that every business and entrepreneur deserves access to cutting-edge CRM technology, effective marketing tools, regardless of their size or budget.
We are committed to providing an all-in-one solution that meets the unique needs of businesses, with features and functionality that are designed specifically for their use case. We believe in delivering affordable solutions that offer real value, and in providing exceptional customer service to support our clients every step of the way.
Arvani Media's Vision
Arvani Media's Vision is to help small businesses and entrepreneurs stay ahead of competition by leveraging our software tools that can help them respond to customer's quicker & easier to improve overall customer experience to help everyone grow.
We will constantly be looking to improve and update our software tools with the latest in technology so your business can continue to have an all-in-one solution far into the future.
Arvani Media's Mission
Grow Your Business
At Arvani Media, our mission is to empower small businesses with the tools they need to succeed in today's competitive market. We believe that every business and entrepreneur deserves access to cutting-edge CRM technology, effective marketing tools, regardless of their size or budget.
We are committed to providing an all-in-one solution that meets the unique needs of businesses, with features and functionality that are designed specifically for their use case. We believe in delivering affordable solutions that offer real value, and in providing exceptional customer service to support our clients every step of the way.
Arvani Media's Vision
Arvani Media's Vision is to help small businesses and entrepreneurs stay ahead of competition by leveraging our software tools that can help them respond to customer's quicker & easier to improve overall customer experience to help everyone grow.
We will constantly be looking to improve and update our software tools with the latest in technology so your business can continue to have an all-in-one solution far into the future.
Arvani Media's Standards
Customer Satisfaction
We want to help you be relevant so you can serve your customers at a higher level.
Maximum Growth
Our goal is to help give you the tools & resources to maximize your growth.
Positive Impact
We want to help you amplify the positive impact you have in your community.
Cross-functional
Arvani Media's tools give you the ability to perform at your best on all platforms.
Multidisciplinary Team
We employ a highly diverse team in skills & culture to serve you better.
Cutting-Edge Technology
We strive to bring you the best tools the market has to offer.
Anthony Volz
Personal Blog
Branding In Digital Media Portfolio
Who is Anthony?
I am an Entrepreneur and Management Major at Bryant University with a minor in communication. I love digital marketing and have been learning about Facebook ads, google ads, website creation, and SEO since high school. My father owned his own construction company and my brother and I worked with him from a very young age so the idea of being an entrepreneur is in my blood. Sadly he passed away while I was in high school, however I always new I wanted to follow in his footsteps. I chose Bryant University because of the opportunities and how great of a school it was for entrepreneurship, marketing and business.
My time at Bryant has helped further enhance that love of entrepreneurship and with the opportunities at Bryant I have learned many useful skills when it comes to leadership, planning, & marketing.
In late 2022 I started working on my own software. Throughout the past few months I have optimized and expanded on my software, so that it is a one stop shop for everything a business could need. I used my experience with past classes to build out automated systems and a way for companies to bring in more clients, while doing less work using Arvani Pro. I want to help small business owners, who might be struggling to stay afloat because of the changes in technology and marketing.
Let's Analyze Social Media Networking Platforms!
LinkedIn, Pinterest, Or Tik Tok, Which Is Best?
This blog will consist of me going through three different social media platforms and analyzing the advantages and disadvantages of each platform and considering how that will affect my usage of those platforms for my own brand. The piece of material I will be referencing the most is “Which Social Media Marketing Platform is Right for My Business?” by James Scherer.
LinkedIn - The Professional Networking Platform
When it comes to LinkedIn, there are many different advantages of the platform.
Advantages:
James Scherer says that 39% of internet users that make more than 75k annually are on the platform
LinkedIn has 107 Million American Users
Disadvantages:
Not great as a sales-generating platform
Competitors can copy content style easily
Users of LinkedIn expect high-quality content
LinkedIn is for professionals on the job hunt or looking for networking opportunities. While there are certain industries that have a higher presence on the platform, software, and technology are staying in the lead. That is the industry I am interested in and when looking at the possibility of all the potential leads that could see my content, it makes me very interested in using LinkedIn more heavily than the other platforms.
Pinterest - The Creative Platform
When looking at Pinterest, the advantages are small but powerful and the disadvantages depend on your niche.
Advantages:
84% of the users are female making it powerful if your ideal customer is that gender
The Best ROI out of any social media platform (Pinterest users use the social media platform for suggestions on what to buy)
Disadvantages:
Ideal for e-commerce businesses or companies that use images in their branding
For b2b prospecting Pinterest is the worst social media platform
Pinterest is certainly a popular platform. I myself have even used Pinterest for inspiration for getting my tattoo. It is a very image and creative-driven platform that can help small businesses thrive. When looking at it for my branding, however, I do not see a use for it. There is no real way for me to look for specific companies or business owners and I am not selling a feminine product so paid advertising on the platform is not worth it. This is a platform that I need to do more research on in order to determine if I want to start building a presence for my brand.
TikTok - The Information Platform
Tik-Tok, while being a relatively new platform in comparison to the others, has a massive amount of users globally, with many disadvantages and advantages to it.
Advantages:
Ability to go viral and reach millions of people
Very easy to create content
Disadvantages:
Hate comments and negative activity can happen if you go viral for the wrong reasons
Difficult to connect with individuals once your following starts to grow
I personally believe that TikTok is one of the biggest social media platforms out there. It has a lot of potential to reach people all over the world. For my brand, I would like to help educate small business owners and while targeting on the platform is hard, if I can create content that attracts my ideal audience, TikTok would have the potential to grow larger and generate more traffic to my website than any other platform. I need to review with my team our social media content plan in order to get the most out of them.
Easily Integrates With Other Software
Why People Choose Us
986
Satisfied Customers
2036
Successful Projects
24%
Average Conversion
100%
Guaranteed Results
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We’re on a mission to help business owners and entrepreneurs gain a competitive edge with technology.